Maybelline Vivid Matte Liquid Lipstick is a rich, intense liquid lipstick in a beautiful color. The creamy formula is easy to apply, giving a nice feeling on the lips and a soft result with a food finish. Has a new angled hi-tech applicator for an easy application, which also gives you the opportunity to contour and shape your lips. Contains intense pigments for ultimate color results. Get beautiful and colorful lips with this matte lipstick (Shelf Pulls)